4 questions people ask about me and my work:
I get it. You’re not nosey, you just need to be sure.
You: Why do you think you can help me?
Me: Once upon a time, when I was young and innocent, (okay, younger and innocent-er), I was the owner of a business.
I was selling these adorable, handmade novelty baby gifts. But it wasn’t doing that well.
Look, I had a great product and a pretty website.
But I had no idea that the words on my website needed to be written with consumer-psychology principles in mind. I’d not a clue that even with a great product, I needed to have a brand in order to stand out.
Then again, this was the era of my life I call BC (Before Copywriting, that is ;))
I sold the business and discovered the world of branding and copywriting soon after.
And I haven’t looked back.
So yes, I know exactly what it feels like to be struggling with your messaging, and how much of a drag it can be on your potential to scale.
And knowing that has made me pretty obsessed with making sure businesses have the strategy and messaging they need to build a winning brand.
You: Are you trained?
Me: Yes. By some of the top names in the industry. For about 347 hours. And I’m always upping my game through continuing training. Now that is a LOT of expert knowledge going into your project.
^^^
Some of the world-class programs I’ve trained in
You: How experienced are you?
Me: So far, I’ve had the pleasure of helping tens of awesome businesses find clarity in their marketing, many of them becoming steady clients.
Like:
Training & Experience.
I want this winning combo!
‘’Working with Mrs. Pollins was a pleasure. She is a professional who understood our needs, delivered first rate copy — and did it very quickly. I appreciated her willingness to work within our platform and time constraints.”
Rabbi Yaacov Deyo, COO Torah Live
“Chani asked insightful questions to get the information she needed most efficiently. Her professional work perfectly fits its purpose and audience – we can now guide new users and potential clients to our website and trust that they will find what they are looking for.”
Noami Stein, Head of Purchasing, Hermolis
Other things I’ve been doing with my storehouse of knowledge:
Giving a course on copywriting for designers
‘’The student feedback re: the copywriting mini-course has been outstanding. The material was extremely useful and the students really enjoyed it.’’
Zippy Thumim, CEO, Design Alive
“I highly recommend this course – it opened up a whole new world to me! Chani was an AMAZING teacher! The material packed into those 3 hours was more than I could’ve ever imagined! It’s really going to up the level of my work!’’
Goldy Mezei, Graphic Designer
Zippy Seliger, Copywriter
The other day, I signed up for Chani Pollins’ ‘Consultant-on-Call’ coaching program.
And it’s cooool. ✨
Got off from a strategy call with her yesterday (as part of my package perks) and the smile on my face…
Well..
…it would have been embarrassing had you seen it. 😊
It was that huge.
Chani, thanks for an amazing value-packed consultancy package.
Zippy Seliger, Copywriter
Starting a coaching program for newer copywriters
Moderating in Michal Eisikowitz’s CopyTribe community
Zippy Seliger, Copywriter
“Chani’s presence is an asset to the CT community. Always giving kind, clear, and on-target advice, she has a great balance of clarity and humor. Hire her for copy coaching! I’m confident that her strong understanding of messaging strategy will guide you in producing an excellent final product.”
Michal Eisikowitz, Founder & CEO, CopyTribe
You: What does your life look like outside of marketing?
Me: Pfffhaha! Can there be life outside of marketing?
Outside of marketing, I try to spell things properly. Ahem.
Being British, with many US-based clients… let’s just say it’s done something funny to my spelling.
On a serious note, being a lucky wife, and a proud mom of 3 gorgeous people under the age of 6 makes me grateful to own my business and work from home. I’m blessed that I get to be there in all those exhilarating (and exasperating!) family moments.
My favorite color is turquoise. (You’d never have guessed, huh?)
I love anything with nuts and chocolate. Peanut chews are my idea of heaven. Ok, peanut chews and a good book. Aaaahhhhh.
More questions about me? Hit me up here.
CopyTribe 2.0
Copy Hackers
Brand Authority
Momentum Mastermind
Now you get to read cartoons and call it work 😉
I will never EVER send you spam or pass your info on.
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